2.09.2007

Comparison - Home & Cafe Blvd.

Local design agency Exit 10 designed this campaign for Cafe Blvd in Severna Park, MD. The comparison shown between the traditional 1970's home and the Cafe is designed to make the audience get the sense that this will not be a snooty cafe where the average customer is made to feel unwelcome, or be forced to eat foods they are not only unfamiliar with, but can't pronounce. This Cafe feels like Baltimore...at least to a native. I imagine this would resonate with most children of the 60's, 70's, and depending on your parent's frequency of redecorating, even the 80's.












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